Lad Lake Annual Reports
Small Steps

Small steps can lead to big change. The work of Lad Lake with at-risk youth bears this out, which made telling their stories a compelling foundation for the charitable group’s annual report. GS profiled four young adults as Lad Lake helped guide their successful transition from foster care to life on their own. GS captured their stories in interviews, bios, and captivating photos by noted Milwaukee photographer Mark Hines. The resulting annual report was so successful that it inspired a return to the profile concept two years later. This time GS focused on the bond created between Lad Lake clients and their mentors, and its power to transform their lives.
ReleasedFebruary 2007 AudienceBusiness to Consumer |
Services ProvidedClient Service & Project Management Copywriting Design Photography |
AwardsGold ADDY Award |
Related Work |