Harley-Davidson® Jumpstart Video

How do you turn non-riders into riders? Let them experience a real Harley-Davidson® motorcycle - firing it up and running through its gears - risk-free, no prior skill necessary. That’s the exciting idea behind Harley-Davidson’s Jumpstart ride simulator, which GS helped bring to life in a 30-second video for Harley-Davidson dealers. The spot – concepted, scripted, art directed, edited, and produced by GS, in partnership with Purple Onion – is accessible for use by Harley-Davidson dealers and can also be used as a television ad, with a local dealer tag.