Notes and news, insights and inspiration from the autonomous collective mind of GS.

Facebook recently rolled out a polling tool that is likely resulting in the appearance of a variety of polls on your wall. The jury is still out on what impact this new offering will have on brand pages, but in case you want to give it a whirl, here's how you get started.

Go to the upper right corner of any Facebook page you own or administrate and click the Account drop down menu. Select 'Use Facebook as Page'.

Next, visit the Facebook Questions URL. Now you are ready to poll your fans to acquire feedback on anything and everything relevant (or not?) to your brand. You'll see a form that looks like this:

Plug in your question and options for answers, and you are ready to go. You can find out more about what your users would like to see on your page, get feedback on products and services, and gain audience insights in a whole new way. Facebook Questions can provide enhanced opportunity for interaction with your fans and may be a learning tool as well, so I'd recommend giving it a try. What do you think? Is it worth a shot?